Release Date + About the Launch
Urban Decay is bringing back the spirit of the Electric palette with their all-new WIRED Pressed Pigment and Eyeshadow palette is here to flip the switch on your everyday looks. Plus, a collection of products to complement the new WIRED Palette!
US: Available February 14 at UrbanDecay.com. Available March 1 online and in-store at Sephora, #SephoraInJCP, Ulta, Macys, Nordstrom, Belk and QVC.
UK: Pre-launching Feb 14 on UrbanDecay.co.UK, UD FSS and SELFRIDGES UK.
CANADA: Available Feb 14 on online at UrbanDecay.CA
MEXICO: Available online Feb 14
FRANCE, GERMANY, ITALY, SPAIN, PORTUGAL, SWITZERLAND, BENELUX, GREECE, AUSTRIA, HONG KONG: Available online March 1
CHILE: Available online March 2
MALAYSIA: Available online March 4
KOREA: Available online March 5
FINLAND, SCANDINAVIA: Available online March 6
THAILAND: Available online March 15
SAUDI ARABIA, UAE: Available in May
ARGENTINA: Available online May 1
BRAZIL: Available online June 1
February 14th at UD, March 1st at other retailers
Products in the Launch
Wired Pressed Pigment Palette, $39.00 (Limited Edition)
Go electric with the Wired Pressed Pigment Palette, a 10-pan lineup of velvety-smooth pigments that deliver insane color payoff while being super blendable and buildable. Experiment with these hyperpigmented shades or dip into Glitch, a pure white hue, to transform bright shades into ultra-modern pastels. Shades marked with * are Pressed Pigments for “Face & Body,” while the rest of the shades are for “Face, Body & Eye.”
24/7 Glide-On Eye Pencil, $22.00 (Limited Edition)
Add electricity to every look with four neon shades of Wired 24/7 Glide-On Eye Pencil. This notoriously creamy formula glides on and won’t budge once it dries. Made with 50% hydrating ingredients like Vitamin E plus jojoba and cottonseed oils, this longwear eyeliner nourishes while applying super-smoothly (it won’t skip or pull!).
Jolt – Chartreuse
Shock – Lavender
Amped – Pink
Vivid – Blue
Transforming Liner, $22.00 (Limited Edition)
Turn up the voltage with the Wired Double-Ended Eyeliner & Top Coat. Use the ultra-fine brush tip to lay down a shockingly precise, satin-finish black liquid liner. After the liner fully dries, amp it up with the sponge-tip’s iridescent transforming powder for a vibrant, smudge-resistant, and long-lasting look with major shock value.
Fuse – Emerald green / Black
Circuit – Gold / Black
Charged – Blue / Black
Amped – Pink / Black
High Voltage – Purple / Black
Vice Lip Chemistry, $22.00 (Limited Edition)
Get your lips on lock with four bright new Wired shades of Vice Lip Chemistry. This high-gloss tint develops after a few minutes, revealing a custom color that’s based on your pH and lasts up to five hours. The balm-like, vegan formula is hydrating and does not transfer.
Gravity – Purple
X-ray – Burgundy
Savage – Fuchsia
Switch – Orange
Wire – Red