In contrast to the conventional approach of many fashion brands, Alexander McQueen consistently seeks to infuse freshness into its advertising campaigns by enlisting a diverse array of talented photographers. For the Fall 2023 campaign, the brand has tapped the creative vision of David Sims, following a lineage of renowned photographers including Jamie Hawkesworth, Paolo Roversi, Steven Meisel, and Jonas Akerlund since Spring 2020.
This season, Alexander McQueen not only showcases its cutting-edge fashion but also introduces a captivating cast of personalities. Alongside the iconic Naomi Campbell, the campaign stars a compelling lineup of Elle Fanning, Liu Wen, Karolina Spakowski, Eva Green, Yseult, Momo Ndiaye, and Eliott De Smedt Day. These handpicked models and actresses represent a broad spectrum of talent and aesthetics, demonstrating the brand’s commitment to diversity and inclusivity.
Under the creative direction of Sarah Burton, who is soon to part ways with the brand, each individual in this ensemble of stars shines brightly in a series of striking studio-shot campaign images. The Fall 2023 campaign promises to be a testament to Alexander McQueen’s enduring legacy of innovation and boundary-pushing fashion.