Nike Launches New Shoe Line Inspired By Music Genre

Anyone who appreciates both music and shoes is going to go absolutely crazy for the new Nike Air Max 270 React line. The brand introduces five new colorways, completely reimagined by five vibrant music genres.

Genres included in the new Nike line are hip hop, heavy metal, reggae, punk rock — and, oh yes — electronic dance music. The color palates based in stylistic reasoning symbolize music and the associated communities.

Hip hop rocks a black on black paneling look, which stands for “activism, love and rage needed for change.” The heavy metal shoe includes a metallic Nike Swoosh against deeper shades of blue, purple, and black, and a splash of green. The reggae style upholds a calm, rhythmic nature with earthy tones like white, green and tan. Punk rock is classic and clean, with a signature black and white contrast perfect for the show.

Finally, EDM makes for the brightest shoe, incorporating shades of red, pink and crimson to represent the exciting, thrill of the scene. We’re all about it.

The Nike Air Max 270 React genre collection retails at $150. Shop these looks here or customize your own.

Nike Air Max 270 React
Color: Mystic Red/Pink Blast/Habanero Red/Bright Crimson
Style Code: AO4971-600

— Mirande Heller (@HellerMirande) September 23, 2019

Source: Vinyl of the Day