Nicole Kidman and Adut Akech Front Balenciaga’s Latest Crush Handbag Campaign

Balenciaga has been rapidly launching a series of advertising campaigns. Recently, the fashion powerhouse has released three notable campaigns in a short period. In early April, the Kering-owned brand introduced the Le City handbag campaign, featuring Kate Moss, Yang Chaoyue, Mona Tougaard, and Juyeon.

Just a month later, Balenciaga’s creative director Demna enlisted Nicole Kidman, Amelia Gray, and Yang Chaoyue for the Rodeo handbag campaign. Now, Nicole Kidman returns as the face of the latest campaign for the Balenciaga Crush handbag.

Joining her is model Adut Akech, with both stars photographed by Mario Sorrenti against a stark white studio backdrop. Kidman, who became a Balenciaga brand ambassador in December 2023, and Akech bring their unique charm to this striking campaign.