It’s been two years since a Balmain ad campaign really caught the attention. Even Olivier Rousteing taking over the camera couldn’t save the Fall 2017 and Spring 2018 seasons. For Spring 2022, the designer enlists Mert Alas and Marcus Piggott to commemorate his ten years as the label’s creative director. To commemorate the occasion, the French fashion house commissioned several models. On location at La Seine Musicale in the suburbs of Paris, Naomi Campbell, Lara Stone, Adut Akech, Carla Bruni, and Mariacarla Boscono each pose solo.