Lamborghini & Kabooki Unveil the Coolest Kids Fashion Collection Ever

Known for its outstanding supercars, Lamborghini is no stranger when it comes to releasing fashion apparel, however, this time they have boarded on a new adventure by creating their first-ever collection regarding kids fashion. The Italian luxury brand has recently unveiled a brand-new kidswear collection, collaborating with Danish children wear brand, Kabooki. The Automobili Lamborghini kidswear Fall/Winter 2020 line has already been presented in a few countries, including the United Kingdom, the United States, Italy, Germany, among others. Today, LUXXU Blog will take a sneak peek at a few clothing pieces that will be a part of one of the coolest collections ever.

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Image credit to Lamborghini

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Image credit to Lamborghini

Aimed for kids between the age range of four to fourteen, youngsters will have the opportunity to experience the world of luxury sports cars through fashion. The new kid fashion collection will feature full-length clothes and all designs are inspired by past Lamborghini creations. One of the most noticeable details of such inspirations is the brand’s trademark Y-shape, not to mention other details, such as the hexagon shapes one is accustomed to seeing in a Lamborghini supercar.

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Image credit to Lamborghini

While many kids nowadays already fantasizing about their dream car, this kidswear collection was created with the purpose of inspiring kids to connect with the brand as the industry as a whole. The two powerhouses value storytelling and content creation and to allow kids to experience both the automotive and fashion industries through a modern collection is rather remarkable.

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Image credit to Lamborghini

Officially, the Automobili Lamborghini kidswear collection will be available in August, one will be able to find the collection in the brand’s e-shop or select retailers.

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Image credit to Lamborghini

“We are very pleased with the results of our first collection with KABOOKI, and we see our brand DNA clearly interpreted in the right way through this range. Lamborghini is a young brand and this licensing agreement is another step in our mission to be part of the kids’ world.” – Katia Bassi, Automobili Lamborghini’s Chief Marketing and Communication Officer

Sources: Lamborghini | Luxatic via luxxu

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