Icon Of Fashion To Commemorate Her 100th Birthday, Iris Apfel Has Released A Fun And Vibrant H&M Collection

H&M’s most recent collaboration is a glamorous and vibrant project created in collaboration with the incomparable Iris Apfel, a true style icon. The H&M x Iris Apfel collection honors the beloved tastemaker’s 100th birthday. On March 31, the collection will be available on H&M’s website and in select stores across the United States and Canada. No one is more of a legendary style guru than Iris Apfel when it comes to proving that fashion has no age limit.

Iris Apfel is a true fashion icon. She is a self-made businesswoman, interior decorator, designer, and all-around legend who is known for her unique style, creativity, and fierce individuality.

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Photo: Courtesy of H&M

The Iris Apfel x H&M collection is inspired by Iris Apfel’s unique flair and more-is-more aesthetic, and it features a variety of stunning pieces for everyone. The clothing and accessories were designed to pay homage to the legend’s unwavering independence and unique sense of style.

A playful mix of textures, patterns, and cuts can be found in the collection. A jacquard suit with peapod embroidery and pearl peas, a voluminous frilled tulle jacket, and a flouncy tiered skirt and blouse set in an iris-flower print are among the standout pieces. The garments are brought to life by a rainbow of fabulous, vibrant colors such as canary yellow, emerald green, radiant violet, vivid turquoise, and sunset orange.

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Photo: Courtesy of H&M

To complete the look, a line of jewelry and accessories is also available. The accessories draw on a variety of themes, including plants, animals, and treasures from another world, and are inspired by Iris Apfel’s love of layering and fondness for chunky statement pieces.

Talking about the collection in a release, Iris said: “I think H&M is fabulous and they are absolute pioneers in their field – which I love! I love doing high style at affordable prices, which H&M has mastered!”

Photo: Courtesy of H&M

Ann-Sofie Johansson, Creative Advisor at H&M Womenswear, added: “Iris epitomises personal style – a style that is both beautifully flamboyant and eclectic as well as being totally ageless. She shows what fashion is all about – a means to express yourself, who you are or want to be and having fun at the same time – a true inspirer!”

Featured photo: Courtesy of H&M