How Marshmello’s Fortnite Concert Affected Real-Life Ticket Sales

We’ve already seen how Marshmello’s Fortnite live performance affected his social media and streaming numbers, however that’s all nonetheless digital. The extra fascinating numbers, for some, are how his live performance have an effect on real-life ticket gross sales… fortunately, ticketing platform Songkick was simply as curious, and crunched the numbers.

According to their very own metrics, curiosity in Marshmello tickets additionally skilled a sudden and big improve following the live performance.

Marshmello was the most-visited artist on Songkick after this previous weekend’s Fortnite occasion, doubling the web page views of world stars BTS. In comparability to his each day search common over the previous yr, Songkick noticed a three,000% spike on Marshmello’s web page on Saturday. On Sunday, Songkick noticed “the largest amount of fans looking for Marshmello tickets ever on the platform.”

Songkick wraps all of it up by placing it in perspective, “Marshmello has had more fans looking for tickets on Songkick during the past 4 days than he’s had over the past 3 months combined.”

Clearly, Marshmello’s purpose of tapping into a brand new market has labored. And when you consider it, the reasoning is sort of easy: if Marshmello can pull off one thing like that in only a 10-minute live performance in a digital world, think about what he can do in actual life.

Expect extra Marshmello reveals going ahead to be all-ages… there’s a brand new demographic on the town.

 

by way of Songkick | Photo by way of Rukes.com

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