Emernegildo Zegna Unveils its First Fully Customisable Sneakers “My Cesare”

As nightfall rapidly falls on Men’s Paris Fashion Week FW19, it’s excessive time to reassess the choices unveiled on the occasion pervaded by culture-conscious detailing and the “you can do it too…” perspective. In the identical vein, maybe Ermenegildo Zegna takes the cake this season because the Italian style home introduced “My Cesare”, its first absolutely personalised sneaker undertaking.

One of 1000’s of distinctive potential My Cesare creations

One of 1000’s of distinctive potential My Cesare creations

One of 1000’s of distinctive potential My Cesare creations

My Cesare is Your Personal Creation

At the Emernegildo Zegna XXX Winter 2019 style present, “My Cesare” items had been showcased on the runway, teasing the 1000’s of distinctive potentialities. The multi-material building permits one to customize the shoe with an array of Pantone colors for the enduring XXX brand, overlapping mesh and leather-based higher, leather-based detailing, and extra-light rubber sole.

Topaz Jones

“My Cesare” can also be a part of Zegna’s efforts in shining the highlight on subcultures in any other case unseen in popular culture. Fronting the marketing campaign are XXX storytellers, together with American music artist Topaz Jonas, Latin-American singer A. Chal, and English poet and mannequin Sonny Hall. The international ensemble of personalities share their personalised “My Cesare” moments, making tales that encourage a technology of fashion-savvy trailblazers.

A. Chal

Available in-store, at chosen boutiques worldwide, and on-line at Farfetch and WeChat, now you can personal your distinctive creation but keep related amongst excessive style sneaker-philes. This marks a milestone within the style trade at massive, as we predict Zegna is on their approach to setting a development out there of haute style footwear whereas staying socially related.

Sonny Hall

The sneakers could also be absolutely personalised through Emernegildo Zegna‘s interactive design software and delivered inside six to eight weeks. Follow the hashtags #ZegnaXXX and #MyCesare to find the world of XXX and its storytellers from across the globe.

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