Almost synonymous with Christmas, the Claridge festivities are endless and often the talk-of-the-town. Spreading comfort, joy and unbridled luxury, Claridge features Christmas Pop-up stores of meticulously curated hampers, homemade jams and gelée and hand-crafted puddings, plus gift wrapping services, holiday dining options… and who can forget the iconic Christmas tree displays. This year, Claridge London takes it up a notch, encompassing glamour, romance and timeless Christmas tradition with the help of legendary designer and long-time friend to the hotel, Christian Louboutin.
In commemoration of the hotel’s 10th anniversary, immersive installation transforms the Claridge lobby into a frosted forest. The space is centered by a five meter high, traditional gold and red Christmas tree dressed in fairy lights and gingerbread stilettos – topped with a gold-leaf crown.
At a glance, you may think the red sparkling structure stacked with gifts is a figment of your imagination, but it’s not. This extra special onsite Loubi Express traveled from Paris to London, carrying with it, an intimate dining carriage with four tables where guests are served by a “Cocktail Conductor”. Offering festive snacks and beverages in the form of canapés, champagne and other cocktails. The menu also includes ‘The Loubi Express’ or ‘Pineapple Punch’ inspired by Monsieur Louboutin’s favorite fruit.
Claridge’s collaboration with Christian Louboutin marks the first ever lobby-display of this magnitude in the hotel’s history. The frosted forest and the Loubi Express bar open Tuesday to Saturday from 5pm till midnight, all the way up to New Year’s Eve.