Earlier this year, Kpop sensation Lisa of Blackpink was named Chivas’ first female brand ambassador, and the two collaborated on the “I Rise, We Rise” campaign. In conjunction with the superstar, the Speyside whiskey manufacturer produced a limited edition variant of its trademark Chivas 18. The newly designed bottle, dubbed the “Chivas 18 x LISA Limited Edition Drop,” contains the original blue color label paired with hot pink and comes with a pair of 18K gold-plated charms: the Chivas Luckenbooth and Lisa’s distinctive star. The celebrity’s signature in a distinctive neon typeface, which can also be seen on the outside box, completes this rare bottle set.
The cooperation may have been written in the stars, as Chivas 18’s launch year, 1997, is also Lisa’s birth year. According to the firm, this makes “it the perfect bottle to exhibit her ingenuity and let her personality to come through.” In commemoration of this release, a tailored cocktail mix has been devised by Chivas dubbed “Pink Spice”. This unusual cocktail is inspired by Lisa’s Asian roots alongside the Chivas 18’s layered blend of malt and grain whiskies from distilleries all throughout Scotland. The unique mixture has overtones of tea, citrus, and spice – a pleasant drink to beat the heat.
Introducing the Chivas 18 x LISA Limited Edition bottle. Created in collaboration with @lalalalisa_m. How you like that? Follow the link in bio to find out more. #ChivasRegalxLISA #IRiseWeRise pic.twitter.com/mCHbivFYuF
— Chivas Regal (@chivasregal) November 1, 2022
“I had so much fun working with the team at Chivas on this limited edition bottle,” Lisa remarked of her experience working with Chivas on this limited edition bottle. The bottle is classic LISA — colorful, bold, and one-of-a-kind — and I can’t wait for everyone to see it. It’s fantastic to have my own bottle — and cocktail, too!”
“It is critical that we partner with folks who reflect this new generation of whiskey lovers as we continue to elevate Chivas for a new generation.” Our collaboration with LISA appeals to people with many interests, such as fashion and music, and delivers a convention-breaking, modern cool to the world of Scotch whiskey. The addition of LISA’s flare to one of our most famous blends was a logical next step in our relationship with LISA, bringing to life the daring attitude that both Chivas and LISA share. “With this limited edition launch, we are giving fans a taste of the partnership’s ingenuity and innovation, and we are excited to see how people react to it,” Chivas Global Marketing Director Nick Blacknell said.
In addition to this launch, fans are welcome to participate in the “Regal Planet” virtual event on November 27, 2022, at 9.00 p.m. via Chivas’ official social media channel, where Lisa will make a special appearance to tell more about the unique cooperation. For additional information, go to Chivas.com.