December 10th, 2019
Athleisure is still going strong and with 2020 right around the corner, it’s the perfect time for Beyoncé to relaunch her Ivy Park brand. And since Queen Bey never does anything halfway, the label’s new collab with Adidas was unveiled in grand style on Instagram. But this isn’t the Ivy Park you remember.
The new partnership offers unisex pieces designed to be worn both in and out of the gym. (Although we doubt anyone will rock the gold grill to a sweat sesh.) Plus, the line will offer sneakers for the very first time. In classic Adidas fashion, the new colorful kicks include those infamous three stripes.
The new Ivy Park drops January 18, but now that we know what we’re in for, we know it’ll be worth the wait.