Balenciaga’s Latest Campaign Showcases Kim Kardashian, Patricia Field, and More, Posing Amidst Their Closet Environments

Since assuming the role of creative director at Balenciaga in 2015, Demna has orchestrated a diverse array of photographers to bring his distinctive vision to life for the renowned fashion house. The Georgian designer’s choices for the brand’s advertising campaigns have spanned an eclectic range, featuring talents like Mark Borthwick, Charlie White, Nadia Lee Cohen, and Tyler Mitchell. Now, adding another layer of artistic depth to Balenciaga’s latest campaign, the Dutch photographic duo Inez van Lamsweerde & Vinoodh Matadin take the reins.

In this latest campaign installment, Inez and Vinoodh artfully capture a select group of personalities within the intimate spaces of their closets. Among the notable figures featured are Kim Kardashian, photographed within her own closet, alongside Nicola Peltz Beckham, Paloma Elsesser, Patricia Field, Devon Lee Carlson, and Roh Yoon-seo. The series of images serves as a herald for the return of Balenciaga’s iconic Le City handbag, marking a significant moment in the brand’s storied history.

Balenciaga 'The Closet Campaign' 2024 by Inez van Lamsweerde & Vinoodh Matadin