A Puppet Runway For Moschino

A puppet runaway show may seem rather bizarre to many––just imagine an entire fashion show full of tiny puppets. Well, you don’t have to image much because at the just concluded Milan Fashion Week, Moschino staged perhaps what would go down in history as the tiniest runway show in the world. A collection presentation with all puppet models.

It’s indeed the year of the bizarre as 2020 forces more fashion designers to look into other industries especially technology to showcase their designs. Earlier in the year, we saw Anifa Mvuemba of the brand Hanifa, use 3D technology to model her new collection, and later on, London fashion week featured an array of novel runway show types.


It appears there is so much more innovation to come if Moschino’s dramatic twist to runway shows as we knew it is anything to go by. Jeremy Scott, the creative director of the Italian luxury brand, worked closely with Jim Henson’s Creature Shop to create tiny puppet models and guests.

Look, there’s even Anna Wintour! Yes, among the guests, we could see some famous faces like Vogue’s Editor-in-chief, Anna Wintour, and British Vogue’s Edward Enninful.

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#Repost @voguehongkong ・・・ #VoguePhygitalRunway @Moschino 舉行迷你人偶時裝展,Vogue美版主編#AnnaWintour 及英版 @Edward_Enninful 亦越洋化身人偶出席!以一段懷舊影像記錄出自美國人偶大師 #JimHenson 商店的優雅模特人偶們,以經典沙龍風格作為背景,教人想起經典的 #Moschino 芭比系列。SS21系列延續華麗且浮誇的晚裝設計,結合提花刺繡、羽毛等元素,鮮豔的色調變得柔和,有中世紀復古服裝的味道。 直接點擊 @VogueHongKong 的link in bio閱讀更多文章 #Moschino debuts its #SS21 show with mini puppet models, and mini guests including #AnnaWintour and #EdwardEnninful , created by well-known American puppeteer #JimHenson ‘s Creature Shop. They were filmed while walking through rooms in a classic salon. Bringing back the memories of classic #Moschino Barbie collection, this season features glamorous garments showing embroidery and feathered details. Click into #VogueHongKong’s link in bio to find out more. #voguehkrunway #MilanFashionWeek #SS21

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The puppet models wore a scaled-down version of the original outfits from Moschino’s spring-summer 2021 collection. This collection featured dresses with tulle skirts, exaggerated bows, collars, and capes. He played around with soft pastels, and bold colors to create a solid effect. These two elements seemed to work perfectly together; the flamboyant designs and the rather muted color scheme.

Speaking to CNN style, Jeremy says he misses working with real models, “I do miss working with real models and that energy and the energy of having a real audience and everyone gathered together. And I hope very soon I can do that in person again.” He also had his puppet look alike at the event wearing a Moschino shirt that aptly read, “I don’t speak Italian but I do speak Moschino.”

With a novel show like this, we all speak Moschino and what a creative language it is. We can’t help but wonder what’s next for the future of the runway.

Photos: Instagram|Moschino|stylerave